Conor McGregor Done? Hold Up

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“I have decided to retire young. Thanks for the cheese. Catch ya’s later.” ­ Conor McGregor, 19 April 2016, 2:29 PM

These were the retirement words issued by Conor McGregor, the most electrifying UFC fighter the world has seen since Brock Lesnar, Tuesday afternoon.

You’re kidding me right? Well, luckily, he actually was.

On Thursday morning, McGregor (19-­3 MMA, 7-­1 UFC) made a statement that he was infact NOT retiring and is ready for UFC 200 against Nate Diaz (19­-10 MMA, 14-­8 UFC). “I am paid to fight,” McGregor wrote (via Facebook). “I am not yet paid to promote. I have become lost in the game of promotion and forgot about the art of fighting. There comes a time when you need to stop handing out flyers and get back to the damn shop.”

I found it surprising that a proven, humbled fighter like McGregor pulled a retirement stunt for publicity. In fact, McGregor states that he “retired” to avoid the press and all the PR that surrounds this upcoming fight. His first loss in UFC came at the hands of Diaz at UFC 197, in which McGregor was humbled about the loss, but attributed it to busy PR and hectic schedule. What he wasn’t aware of was that his retirement tweet gave him more publicity than he thought. But it also helped the UFC. “There had been 10 million dollars allocated for the promotion of this event is what they told me,” McGregor wrote yesterday. “So as a gesture of good will, I went and not only saved that 10 million dollars in promotion money, I then went and tripled it for them. And all with one tweet.”

Well played Conor. Hungry as day one.

– M. Fritz